Greer Christian is an enterprise builder, executive strategist, and educator with more than 30 years of leadership experience across financial services, strategic partnerships, enterprise sponsorships, higher education, and entrepreneurship. Throughout her career, she has led initiatives with organizations including Walmart, Wells Fargo, JPMorgan Chase, Citibank, and Charles Schwab, helping organizations strengthen their brands, build strategic partnerships, and create meaningful business and community impact.

Guided by her personal mission—to provide resources that help people better their lives—Greer founded Vigilant Management Group to build enterprises that create lasting value. Today, the firm serves as the parent organization for the Vigilant ecosystem, integrating books, curriculum, strategic advisory services, speaking engagements, and behavioral finance innovation to help individuals and organizations make better decisions, build stronger leaders, and create enduring legacies.

In addition to her executive leadership, Greer develops graduate curriculum in Sports Management at Dallas Baptist University and has previously taught at Southern Methodist University and Texas Christian University. She is passionate about connecting strategy, education, and innovation to prepare the next generation of leaders.

Greer believes the greatest enterprises are those that create opportunities for people to thrive.